Social MediaTrends

BAHARLA HA MADHUMAS, THIS MARATHI SONG HAS GONE VIRAL!

'BAHARLA HA MADHUMAS NAVA' IS AN INTERNATIONAL SENSATION!

Baharla ha madhumas nava.. has taken the social media by storm. People, from India and abroad, young and old, are dancing to it. Most others are singing or playing it on some instrument. And then, are posting proudly on their social media handles. The list includes Ricky Pond and Kili Paul.

(India Input team)

Baharla ha Madhumas Navaa, the Marathi song from the latest Marathi movie ‘Maharashtra Shaheer’ is unique in many aspects. It has become such a rage, that it is now offering a big reason for social media users to try their skills on the internet.

Fans in India and abroad are going crazy after the tune and the beats.

Beyond Marathi!

A Twitter handle @Surma_SG says:

mostly Tamil, Kerala n Telugu fans giving their attendance here! I think for the 1st time A Marathi song achieving this millstone!

A Twitter handle @KeralaSgfc writes:

Yah.. This song is trending in Kerala too.. Many insta reels, shorts. #Baharla truly an example for the statement “Music doesn’t have the boundaries of language ” Thank you @shreyaghoshal @AjayAtulOnline combo for this wonderful gem.

One more insta post by Akshaya Udaykumar:

https://www.instagram.com/reel/Crr-uH0AKWW/?utm_source=ig_web_copy_link

Social media is going ga ga

#BaharlaHaMadhumas and other similar other hashtags are trending. It is trending on

reels.

Hindi star Shilpa Shetty (theshilpashetty) posted a video on Instagram wherein she is seen dancing to the song. Here’s the link: https://www.instagram.com/reel/CsAoNzkPdEI/?utm_source=ig_web_copy_link

International content creator Ricky Pond posted Tell me about this song. I think, I nailed it. He posted a video of his version on Instagram:

https://www.instagram.com/reel/Cqb68ZoJ7Hi/?utm_source=ig_web_copy_link

Kili Paul, a Tanzanian content creator has also posted his take on the song. Kili is known for posting videos of lip-syncing Bollywood songs along with his sister Neema on Instagram.

Instagram is literally flooded by hundreds of reels on the song. Most of these are perfectly timed re edits of other songs in Hindi or Marathi featuring other stars, on similar beats with the song playing in the background. One such example, using a Juhi Chawla song, can be seen in this tweet:

https://twitter.com/maverick_sam08/status/1655132827988664320?t=rMe02_qXCwukXJvz-aDyMA&s=19

Here’s another one in a tweet by @Nisha_Desai_

https://twitter.com/Nisha_Desai_/status/1637522110099894272?t=TRmELyn9czg8SzBJ6IHsGA&s=19

@KanikaS__SG tweets:

More than 12 lakh streams for #BaharlaHaMadhumas on spotify and also trending on different platforms. Everyone is tripping on this marathi song.

Singing in own voice

Many singers are trying in their own voice and posting the video. Here’s an example:

https://twitter.com/Sush36068856/status/1654791165915561984?t=65uBgFjHEnw-yynLU63ZdQ&s=19

Here’s another:

https://twitter.com/sohinimishra6/status/1655227497586503681?t=T_o_H8qEPqG1-bVAtFtP3g&s=19

And yet another:

https://twitter.com/AkankshaSMusic/status/1649297247216234496?t=oa2_fIRgPSQ9Q0NRtkszBQ&s=19

Even non Marathi fans are doing their bit like her:

https://twitter.com/Nanifangirl/status/1654126107048968193?t=M6NvDWCGY0mg7ru5BPkx4A&s=19

Dancing on Baharala ha madhumas..

Some are posting their dance on the beats. Here’s an example:

https://twitter.com/proceedinstyle/status/1649858418004611072?t=ceJJsmXzrV0gTQdux7zmlw&s=19

Here’s another:

https://twitter.com/RhythmicManju/status/1655377370042474499?t=A6YvY7ioRyHs0uCiLrEKjA&s=09

Here’s another on Insta from South India:

https://www.instagram.com/reel/Crr-uH0AKWW/?utm_source=ig_web_copy_link

Versions on Musical Instruements

Here’s a version on the flute:

https://twitter.com/SonaSsg/status/1648358385413419008?t=-R1MxsGePj0qieaAELE52g&s=19

And this is the link for a Piano version:

https://twitter.com/AngadSinghAror7/status/1654482778875105280?t=2hN2xUOUfPUelSfaCHu9uw&s=19

About the song 

The song is written by acclaimed Marathi lyricist Guru Thakur, the song is composed by the well known music director duo Ajay-Atul and is sung by Shreya Ghoshal and Ajay Gogavale.

The lyrics in Marathi go like this:

आली उमलुन माझ्या गाली , प्रीत नवी मखमाली रे 

बहरला हा मधुमास नवा..

घाली साद तुला मन घाली , तू ना जरी भवताली रे 

सुचव ना तूच उपाय आता..

The typically Guru Thakur lines  the sweet and intoxicating season of romance through the soft feelings of a young girl towards her beloved and her yearning. The rhythm and the beats not just complement the theme beautifully, but also invite any music and dance lover to express or experiment, crossing the language barrier. This is after the songs from the Marathi movie ‘Sairat’, again Ajay Atul chartbusters, that a Marathi song has created such a huge hype.

For some more tweets on the song, here are the links:

https://twitter.com/RavinaG_SG/status/1653078142133866496?t=kjw-hpt5goR5mMINtQ4WFA&s=19

The authorized YouTube link of the song: https://youtu.be/Eipq_IC7NYA

 

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